• IMPROVING THE HEALTH AND WEALTH OF YOUR BUSINESS

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At Point of Impact, we work with you to define your growth goals and determine the best sources for revenue growth. The result is a revenue growth strategy tailored to your specific market opportunity.

We work with you to understand:

  • - What customer segments represent the greatest opportunity for growth?
    - What customer problems do you address better than competitors in each segment?
    - What are the points of differentiation for your product or service?
    - What is the revenue forecast for each opportunity?
    - What are the appropriate retail margins?
    - What combination of products/retail packages will help your business most?
    - Which, if any, down range activities would be a revenue driver?
    - What are your promotional plans? 

Answering these questions with you, we will formulate a revenue growth strategy for your firearm retail or range business.